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By Tavleen Kaur Feb 13, 2018

Rising Costs of Customer Acquisition Bothering You? Here's How To Shield Your Business

Gary Vaynerchuk used to pay 5 cents a click for Adwords. That was 1998...but those days are long gone. Now the costs of Google ads, affiliate sales, Facebook ads & more are on fire. In this article, I’ll share with you if your customers are really worthy what you're paying for them.... And how to[...]
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By Tavleen Kaur Feb 13, 2018

5 Upselling Techniques Everyone's Using & 1 Undercover Tactic They Missed

If you’ve just arrived here, this post is a part of 5-part series on ‘How upselling can help combat high customer acquisition costs’. In the last post, we looked at high acquisitions costs and their impact on small business’s bottom line. We discussed... Increasing ad spends helps only till the competition catches up Improving targeting[...]
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