How To Create A High-Converting WooCommerce Custom Thank You Page

Tavleen Kaur
March 25, 2021

A WooCommerce custom thank you page has become a game-changer for online shopping stores.

WooCommerce custom thank you pages can be a game-changer for your business. They can help boost your brand, increase retention and spread a good word of mouth.

But most store owners are busy working on the other pages and not the thank you page. But not you!

In this post we will look at how to create a personalized custom WooCommerce thank you page.

We'll also look at how to create an Opt-in thank you page to show users who sign up for your free offer.

For this, we'll be using the most powerful Funnel Builder, WooFunnels.

So, let's dive in!

How To Create A High-Converting WooCommerce Custom Thank You Page

With WooFunnels, you can create any page of the funnel with absolute ease.

Choosing a pre-built sales funnel template will present you with a funnel that already contains a landing page, a checkout page, an upsell page, and a thank you page.

But if you do not wish to go the classic funnel route, you can always build a funnel from scratch and only add the steps you require.

Today, we will design a funnel from scratch and add checkout and thank you pages to it. Here is how you do it:

Step 1: Add New Funnel

Go to WooFunnels > Funnels from the WordPress Bar on the side of the screen. Then click on the Add New Funnel button to get building.

Add new funnel in WooFunnels

Pre-built sales and opt-in funnel templates are displayed on the next screen. You can import any of them or build a funnel from scratch. That is done by choosing the Create Your Own Funnel option, as we did here.

Import Create Your Own Funnel template

You will be presented with a blank funnel where you add the steps as per your need to create the funnel from scratch.

Step 2: Add Steps to the Funnel

Click on the Add New Step button, and choose the Checkout step to add to the funnel.

Add checkout step to the funnel

Name the page as you want and hit the Create button.

Similarly, add the Thank you page to the funnel, and this is how your end funnel should look:

The Global funnel builder with a custom WooCommerce checkout and thankyou page

Step 3: Customize the Checkout and Thank you Page

You can choose a pre-designed template or build your pages from scratch. 

WooFunnels deeply integrates with Elementor to offer you a range of beautifully designed templates and widgets to customize the pages as you want.

These templates are designed to boost your brand and minimize the need for support. Each of the templates available is extremely flexible and customizable.

Here we would show you how you can import and customize an Elementor template for your checkout and thank you page.

Click on the pencil icon to begin editing.

Edit the checkout page

From the template options given, choose the one you like and import it with one click.

WooFunnels also allows you to choose from one-step, two-step, or three-step checkout page templates. So, you have complete control over the checkout page that is displayed to the users.

Import the checkout template in Elementor

Then again click on the edit button to customize the page in Elementor.

WooFunnels offers you two special checkout widgets - Checkout Form and Mini Cart. You can use these with drag and drop motion if you’re designing the page from scratch.

Elementor widgets for checkout page

Change the color, copy, typography, alignment, and more to make the page look on-brand for your business.

Click on the Update button when you’re happy with the way the page looks.

Now, similar to the way you imported and customized the checkout page, you can edit the thank you page as well.

Choose the template you like and import it to the funnel with one click.

Import WooCommerce thank you page in Elementor

And just like with the checkout page, WooFunnels has special widgets for the thank you page as well. These are - Customer Details and Order Details.

Elementor widgets that can be used to build custom WooCommerce thank you page

Once you’re happy with the final look of the page, click on the Update button and all your changes will be saved.

Personalize the WooCommerce Custom Thank You Pages

Personalizations always help you win brownie points with the customers. 

Adding customers’ names among other information helps build a bridge between you and the customers. WooFunnels allows you to add that special touch to the thank you pages and bridge the gap.

Add personalized shortcodes to the thank you page and add relevant information to the page.

Personalization shortcoes can be used on the custom WooCommerce thank you page

From the list of shortcodes available, copy the code you need and paste them on the Thank you page.

This would reflect the information gathered from the Optin and checkout forms in real-time.

Personalized short code used to create a WooCommerce custom thank you page

Thus, the thank you page doesn’t remain the same for everyone, and they all see a personalized page.

Mark the Checkout Page Global

Once you’ve customized the pages as per your liking, make them global. It would mean that no matter what a user buys on your WooCommerce store, they’d be shown the custom checkout and thank you page only.

To set the checkout page as global, first, go to WooFunnels > Settings from the WordPress menu on the side of your window.

Global settings option in the WordPress menu

Select the Checkout > Global Checkout tab and from the dropdown menu select the name of the checkout page you want to set as a global checkout.

When that is done, click on Save Settings to lock the changes made.

Choose the checkout page you wish to set as a global checkout

When you choose a checkout page from a funnel as the global checkout, the associated thank you page automatically gets marked as a global thank you page.

So for every purchase made, the same custom checkout and thank you page would be shown.

How to Create a Custom Thank You Page for an Opt-in Funnel

WooFunnels doesn’t only help you design a sales funnel, but an Opt-in funnel too.

An Opt-in funnel comprises two pages - the Optin page and the Optin thank you page.

You offer free lead magnet products on this page to get users to signup and become leads or prospective buyers of your business.

To add an Optin funnel to your store, follow the same steps as you did previously to add a new funnel.

That is - go to WooFunnels > Funnels from the WordPress menu and click on the Add New button.

Add new funnel

Either select the Create Your Own Funnel option and add the pages individually, or import an Optin funnel template with one click from the Elementor tab.

Import an Optin funnel

Customize the pages in Elementor so it matches your brand aesthetics. There are two widgets in Elementor for the Optin page - Optin Form and Optin Popup.

The Optin Form embeds the form on the page, while the Optin Popup shows the form on a popup window.

The window opens up when the user clicks on the CTA button displayed on the page.

You can customize the progress bar, form width, CTA button text, and so much more for the Optin form and Popup.

Customise the Optin popup

You can also choose the effect with which the popup Opt-in form appears on the page.

In the same manner, you can customize the opt-in thank you page in Elementor.

Customize the WooCommerce Optin thank you page

Click on the Update button when you’re happy with the customizations made.

3 Ways to Increase Retention Through YourWooCommerce Custom Thank You Pages

To round up this blog post, we're revealing a few must-have elements to try on your thank you pages. Be sure to split test these features using Google Analytics to monitor their success:

1. Connect on Social Media

Once you have a user land on the thank you page, invite them to connect with you on other social media platforms like Facebook, Twitter, or Instagram.

Ask them to join your community group where they get to connect with the other customers and get conversations started. This works as a great social proof as well and helps build trust amongst the users.

2. Promote Your Blogs and Product Documentations

Guide your customers to read the blogs you’ve written and also the documents highlighting the product usage and functionality.

Getting the leads to explore your blogs would introduce them to the range of products and services you offer. They can read how the products might benefit them. 

This might excite them more about getting their hands on the said products and trying them out for themselves.

So, linking out blogs and product documentation is a great way to keep the conversation with the customers going. 

3. Take the Next Step

In the case of a digital downloadable product, highlight the steps that the user needs to follow to access the material.

It can be something as simple as a CTA button, or a step-by-step walkthrough video.

This extra step will help the users and improve their experience with your store.

Ready to Create Your WooCommerce Custom Thank You Page

We hope this article has given you a better idea of how to tailor your thank you pages for maximum conversions. And also, how a WooCommerce plugin like WooFunnels can help you with that.

To recap:

  • WooFunnels is ideal for creating a professional-looking WooCommerce custom thank you page.
  • Personalization shortcodes add a personal touch to the thank you page.
  • Connecting on social media platforms, linking blogs, and guiding customers through are great techniques for improving your conversion rate.

So, what are you waiting for? Go ahead and design a high-converting thank you page for your WooCommerce store with WooFunnels Funnel Builder now!

Author: Tavleen Kaur
Do you know after Amazon implemented the 1-click buy system, their sales shot up year-on-year hitting $88.9 Billion mark in 2014? Jeff Bezos attributed it to a friction-free & streamlined buying process. At BuildWooFunnels, we're determined to give you the tools you need to do the same in your business. I am Tavleen and I help you get there faster.
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