You can now split test your funnels with a single click.
In this doc, we’ll demonstrate how to set up an A/B test on your sales funnel pages.
Step 1: Add a new funnel
Go to Funnels and click on Add New.
Enter the name of your funnel.
Click on Add.
Your funnel will get created.
Step 2: Import the template
Select the page builder and import the template you want.
We have selected the Checkout page and imported the Presenter template.
You can also start from scratch and then add steps to your funnel.
Step 3: Set up the A/B test
Go to the action button and click on A/B Test.
Step 4: Add the variant
Here, you can see 100% of the traffic going to the original page.
Let’s configure the variants of your Checkout funnel - click on Add Variant.
You can add a variant either by:
- Creating a duplicate variant from the original, or
- Selecting a template from another funnel
As an example, we've selected Create Duplicate from Original and click on Add.
Your variant is successfully created.
You can A/B test anything in WooFunnels; be it the text, headlines, button color, design, background, etc.
Click on Edit to customize each page the way you want using the page builder you’ve selected.
Save the changes once you’re happy with the design.
Step 5: Set up the weight distribution
Click on the weight distribution button and set the traffic distribution to each of your variants.
Here, we will give the 50-50 distribution to both of our variants.
Once done, click on the Confirm button.
Step 6: Start the A/B Test
Click on Start to run your A/B test.
Here are some instructions you’ll get when you start this test.
You can pause and restart your A/B test, adjust the traffic distribution and remove the variant anytime you want during the test.
Click on Start Now to run your A/B test.
This will start the test on your Checkout page.
You can A/B test all of your funnel pages, i.e., Opt-in pages, Sales pages, Checkout pages, Order bumps, One-click Upsells, and Thank You pages.
In the next documentation, we will understand how to analyze the metrics and declare a winning variant.